But this led to a whole new business opportunity for her. She launched Express Smile Home Teeth Whitening System, and generated $1 million in revenue within her first 60 days of business.
The winding road to success
Ramona's son spent years in braces, so the gift of teeth whitening was perfect. The problem was cost; it was too expensive to have the procedure done by a dentist. So she researched until she found a product that was affordable and worked. The product was so good that everyone wanted her to whiten their teeth. This led to her first teeth-whitening shop.
After a fall led to her closing the shop, Griggie changed her plans and found a way to work from home by offering her product online. She developed a web site, got a business phone, and then chose to market her product through Instagram. After just the first 4 hours on Instagram, $8,000 came in and her Instagram following went from about 500 to 10,000 followers. On her second sponsored post on Instagram, she made close to $50,000 in one day!
With the help of star-powered backing, including Amber Rose, the Kardashians, Kevin Hart and others, Ramona made one million dollars in her first 60 days! She continues her online business, and has also opened a flagship boutique in College Park, Atlanta. Here she works with celebrities like Blac Chyna, in a beautiful and elegant salon that offers one-hour treatments from certified technicians.
Her advice to other entrepreneurs
Ramona recently told Essence, that if "there’s any piece of advice that [she] would offer to other budding entrepreneurs, it would be hustle, drive, keep it simple, research, do your do-diligence and know that it’s attainable."
Regarding starting your own business, she comments, “Think about a product that people need and make it affordable. I was clear from the beginning that I wanted everyone to be able to afford to get their teeth whitened.”
Checkout These Community Businesses That Sponsor Us ...
Beautify Your Home and Accentuate Your Life - Discover Exceptional Black Art, Get Exclusive Custom Framing, and Receive Expert Photography from Renowned Local Artist Click Here
Enjoy Delicious Speciality Pizzas, Tasty Pasta and Italian Dishes, Sumptuous Healthy Salads, and So Much More. Order Delivery or Pick Up From Highly Rated Farmers Pizza Click Here
Are You Looking To Sell Your Home Fast? Do You Have Problems with a Foreclosure, Tax Lien, Or Water Bill Action? We can Buy Your Home Fast With Cash. Visit Wholesale Investor
Don't Miss the Scoop On Southeast Queens. Get the Latest News, Events, Jobs, Bargains, and Economic Developments Just Once a Week. Sign Up for the Southeast Queens Scoop eZine. Subscribe
Boost Your Business reaching over 13,500 Southeast Queens residents a month on the Southeast Queens Scoop. Visit Get the Scoop on Advertising
About the Southeast Queens Scoop - is the premier website and only publication offering daily news and updates on the events, culture, issues, and is dedicated to the business and economic development in this largely black historic community. To get our free weekly newsletter Click Here
The publication targets the over 350,000 residents in the Southeast Queen and Jamaica Queens area. It promotes to over 40,000 potential viewers in social media, mobile devices and search engines like Google and Bing! To learn more about how to promote your business or organization on the Scoop or online Click Here