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New "My SEO Workbook" Looks To Teach Black Women Entrepreneurs How To Promote On The Search Engines
New York, NY Just a month after Google’s latest hard-hitting core
algorithm update, My SEO Workbook, a book that simplifies search engine
optimization for black female entrepreneurs is available for preorder.
The book's author, Akilah Thompkins-Robinson, a long-time IT
professional and founder of Online Boutique Source observes, "When it
comes to technology, when it comes to innovations that are not new, we
are not taking advantage of them."
Especially among black female-led businesses, which has seen a 322% growth between 1997 and 2015 and dubbed the "fastest-group group of entrepreneurs in America", Thompkins-Robinson noted that many are still focusing on Instagram, Facebook ads and Pinterest. While social media has been a primary focus for traffic strategy for marketers in recent years, last year SEO outpaced social media driving 35% of site visits.
My SEO Workbook is an activity-rich search engine optimization guidebook that aims to simplify search engine optimization for this growing group of entrepreneurs. Unlike lengthy and technical books on the topic, the full-color book boasts over 200 pages and includes worksheet exercises, journal prompts and a 12-month planner to encourage women-led startups to work on their search strategy by regularly creating high-authority content.